As a manager of a film and broadcast video equipment rental facility, Michael Paul Fennell wanted his products to be the most professionally prepared for this intense, fast paced industry. Frustrated with messy cables and annoying plastic ties, and unable to find any useful options on the market, Fennell set out to solve the problem on his own and came up with the first cable organizer using VELCRO® brand hook and loop fasteners - The Rip-Tie CableWrap. He wanted something that was reusable, quick, strong, neat, and wouldn't be lost. He worked on perfecting his invention, testing it on rental equipment and with his colleagues, until he knew he had it right. Little did he know that this handy device would become so popular. Expanding in both size and scope, Rip-Tie has now become the industry standard in reusable cable organization. The Rip-Tie line also includes the CableCatch, CableHanger, CinchStrap, CinchStrap-EG, Rip-Tie Lite & WrapStrap, budget priced Econo Series Products, wholesale VELCRO® brand Hook & Loop materials. Rip-Tie is trusted to be the expert in both cable organization and VELCRO® brand products. After 20 years in business, Rip-Tie proudly boasts a customer base which includes high profile companies like Intel, US Navy, Agilent Technologies and General Dynamics as well as thousands industrial and home users worldwide.